- Web App launches at 0900hrs on Friday June 29 inviting millions of Porsche fans to the ultimate automotive garden party
- App features a live content feed from the event combined with information about the Porsche presence at the Festival of Speed, 2012.
- The Origin Live Web App is available to download now at: http://www.porsche.co.uk/goodwood
Following the successful launch of Porsche Origin, the automotive industry’s first dedicated brand hub for digital content at the 2010 Goodwood Festival of Speed, Porsche is once more inviting fans to join the brand at the event in 2012 with a brand-new Web App, Origin Live.
Available to download from http://www.porsche.co.uk/goodwood now, the Origin Live App features a unique mix of live content from Porsche reporters at the Goodwood Festival of Speed, combined with useful information about Porsche activity on site, for visitors to the event.
Throughout the weekend Origin Live App users will have exclusive access to interviews with Porsche legends such as Richard Attwood and Derek Bell from Goodwood, ride with the stars via in-car footage from Porsche historic racers on the Hill Climb course and view some of the best pictures and Tweets from Porsche fans attending the Festival of Speed.
For the first time this year, Porsche is running a Google+ Hangout with legendary racing driver Richard Attwood at the Moving Motorshow on Thursday June 28. Nine questions, submitted by fans on the social network, will be put to Richard in a 30 minute interview on the day. Fans with a Google+ account, who follow Porsche can log on and see the interview live at 1430hrs GMT.
The weekend’s activities will also be updated through @Porsche on Twitter and http://www.facebook.com/porsche, with followers and fans encouraged to upload their Porsche pictures from Goodwood and beyond.
Origin Live’s presence also extends to the Goodwood Festival of Speed site with a ‘Fan Zone’ situated alongside the Porsche Experience Centre Goodwood. A large outdoor screen will stream pictures and Tweets live from the show, along with a film running throughout the weekend detailing Porsche Motorsport history through the decades.