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JAM-Reporters, photographers and film crews are invited to attend the launch

WHO: Ginetta Chairman, Lawrence Tomlinson and Michelin Commercial Director Malcolm Scovell introduce the first crop of young reporters to join the Junior Academy of Media

WHAT: Junior Academy Of Media Launch Breakfast

WHEN: Sunday 9 June – 10am

WHERE: Oulton Park Circuit at the Ginetta Race Centre (Support race paddock)

Ginetta and Michelin are set to unveil an exciting new initiative aimed at educating and encouraging young people to consider the breadth of careers within motorsport.

The Junior Academy of Media (JAM), powered by Michelin and Ginetta (see, is aimed at secondary school students aged from 12 to 16 years, and is launched on 9 June at the Oulton Park round of the Michelin Ginetta GT SuperCup and Ginetta Junior Championship.

Members of the media are invited to join the key figures from Michelin and Ginetta behind JAM, and to meet the first crop of young people to join the academy.

JAM has been in the planning stages since late 2012, and in recent weeks Michelin and Ginetta have embarked on a nationwide tour of schools to meet young people and tell them about the plethora of careers available in motorsport.  The academy’s main focus is on careers in motorsport media, ranging from race photography, to reporting, to commentating to PR and marketing.

Over 300 students have been seen by the academy so far, with many signing up to become junior reporters and photographers on the Ginetta Junior Championship. The students’ work (written, video and photography) is posted on the new JAM website –

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