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WWRS14 Mini & ImpAldon Automotive is the sponsor for the new Mini and Imp Cup within the West Wales Rally Spares R.A.C. Rally Championship for 2014.

This award for Minis and Hillman Imps will run within the R.A.C. Rally Championship to celebrate two cars with a half-century heritage in rallying.

The Aldon Automotive Mini and Imp Cup, which will be open to all models of the original Mini and the Imp and its derivatives, will be contested across the seven-event season and the best performance will be rewarded with an end-of-season trophy at the annual championship awards ceremony.

Aldon Automotive is based 10 miles west of Birmingham in Brierley Hill and is one of the longest established tuning companies in Britain. Aldon has a fully equipped specialist rolling road for tuning and fault diagnosis of competition and fast road cars as well as a service bay complete with ramps, an engine machine shop and an engine dyno test cell.

Aldon has a long and successful history in motor sport and MD Alan Goodwin has competed since the 1960s, including rallying a Ford Escort in the 1990s. Existing customers include several leading historic rally competitors.

“We’re delighted to welcome Aldon Automotive as a championship partner,” said championship manager Colin Heppenstall. “The new Mini and Imp Cup has already attracted a lot of interest and having as renowned a name as Aldon as a partner is a real boost for the championship.”

The 2014 R.A.C. Rally Championship starts on the Red Kite Stages on Sunday 2 February and more details are available from

The West Wales Rally Spares R.A.C. Rally Championship is the only championship that runs historics first on the road on all events.

More details about the R.A.C. Rally Championship can be found at Follow the championship on Facebook at and on Twitter: @RACRallyChamp.

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