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– A Peugeot won the first-ever recorded motor sport event and has since won many, many more
– At this year’s Festival of Speed, Peugeot’s sporting anniversaries are saluted
– Latest designs take a prominent role including a public world debut

Peugeot has an extensive and celebrated history, producing vehicles since 1890 with more than 65 million built. It won the first-ever recorded motor sport event in 1894 to establish a reputation for durability and efficiency. Now, more than a century later for the 2015 Goodwood Festival of Speed, Peugeot is planning a display that will give visitors plenty to experience while demonstrating how the company’s sporting achievements have led to the high-performing and efficient road cars of today.

At the Goodwood Moving Motor Show (Thursday, 25th June) Peugeot will assemble its latest product developments and visitors can experience the new 208 ‘GTi by Peugeot Sport’, the 308 ‘GT Line’ powered by the accomplished 3-cylinder PureTech petrol engine and the new performance-focused 308 GT. A display of the latest Peugeot Sport models is also planned and the awesome 500hp 308 R HYbrid makes its European debut as a glimpse into the future. If that isn’t enough there will be another 308 world premiere.*

On the main stand, located centrally among manufacturer showrooms, Peugeot has on display a highlight of models from its illustrious past, present and future. Featuring is the all-conquering 205 T16 that celebrates winning the World Rally Championship 30-years ago. Modern-day competition vehicles displayed include the 2008 DKR Dakar-endurance with the 208 WRX (FIA World RallyX) car.

The 2015 range of Peugeot cars is on display and includes performance-inspired products like the 308 GT, new 208 ‘GTi by Peugeot Sport’. Also of interest on the main stand for gamers is the chance to compete on the just launched Grand Turismo 6 Peugeot Vision GT.

For the Goodwood Festival of Speed (Friday to Sunday, 26th – 28th June) three significant cars are running up the famous hill climb. One is currently secret*. Another is the 205 T16 celebrating its WRC success 30 years ago. The third is the 404 Diesel which 50 years ago this month set 40 world endurance records at the Montlhéry circuit near Paris and in the process set about establishing Peugeot as the defined producer of durable and efficient compact diesel engine cars.

* The world premiere reveal of a new performance 308 model will be announced in mid-June, making its world premiere at the Goodwood Moving Motor Show & Festival of Speed.


Moving Motor Show PEUGEOT cars:
– 308 GT 205 THP Hatchback (205hp)
– 308 GT Line PureTech 1.2-litre (130hp)
– 208 ‘GTi by Peugeot Sport’ (208hp) – the latest, new and revised 208

These are all customer driven with a pro-driver trained passenger

Display includes past, present and future performance Peugeot cars

PEUGEOT Show Stand line-up:
– 205 T16 – celebrates the 30th anniversary of Peugeot winning the World Rally Championship (Group B)
– 208 WRX (FIA Rallycross Championship) 540hp 4wd car
– 2008 DKR (2015 Dakar) car – competing in China Grand Raid (Saturday, 29th August – 12th September) 3.0-litre 340bhp, V6 twin-turbo diesel mid-rear 2WD engine
– 308 R HYbrid – European debut following reveal at the 2015 Shanghai Motor Show
– 308 GT – launched in the Spring 2015
– 308 GT Line – launched in the Spring 2015
– New 208 ‘GTi by PEUGEOT Sport’ – launched in June 2015
– 2008 Crossover
– 108 Top!
– Grand Turismo Peugeot Vision GT Concept – available for GFoS attendees to play, drive and race
– New 308 performance model making a world premiere – static display on main stand

– 205 T16 – driven by Enda Garvey
– 404 Diesel – set 40 endurance records EXACTLY 50 years ago in June 1965, driven by Philippe Cornebois from the Peugeot L’Aventure Museum in Sochaux (the home of Peugeot)
– The world-premiere 308 model is also due to be being driven dynamically in the ‘First Glance’ category (located in Cathedral Paddock with F1 & Supercars) and driven by PEUGEOT Sport test-driver Gregory Guilvert

– PEUGEOT 205 T16 to celebrate 1985 and 30-years after its first WRC title
– Iconic model to feature dynamically on the hill climb and static on Peugeot stand
– Details of the technological masterpiece that changed rallying forever

The PEUGEOT 205 was launched on 24th February 1983 and the performance 205 GTi in April 1984. At the same time PEUGEOT launched a mini supercar that was to change the complexion of rallying forever. That car was the 205 T16 and 30 years ago this October it lifted the first of PEUGEOT’s five World Rally Championships.

The car was designed from a blank piece of paper with the sole aim of beating the best in the business over the world’s rally stages. PEUGEOT Sport boss Jean Todt was given carte blanche with the project. He recruited the best engineers available and had access to all the research and development facilities available to the PSA Group.

The new car had to conform to the FIA’s (Federation Internationale de l’Automobile) Group B rules. Although demanding that 200 road-going versions should be built, the regulations had few restrictions on design, technology and materials. As a result the 205 T16 was four-wheel drive and based around a transversely mounted mid-engined layout. Although petrol-powered, it uses a cast iron 1.7-litre diesel engine block. This was turbocharged and equipped with a specially developed 16-valve cylinder head, hence the name T16.

Materials and thinking that were then state-of-the-art are used throughout. The prop shafts are carbon fibre and unlike rivals which used glass fibre bodywork, the 205 T16’s is Kevlar. That bodywork is in the shape of the 205 but wider, while the rear bodywork is a single unit that lifts off for access to the engine and gearbox.

The result is a car that won three of its first five rallies in 1984 in the hands of Ari Vatanen. The following year a second evolution of the 205 T16 came out with Timo Salonen taking the drivers’ title and PEUGEOT the manufacturers’ championship. For 1986, PEUGEOT again did the double with Juha Kankkunen crowned champion. It was PEUGEOT’s renowned attention to engineering detail that helped the 205 T16’s phenomenal success. For example, versions that competed in the sweltering Safari Rally had a water spray that the co-driver operated with his foot to cool suspension components.

For all its brilliance the 205 T16 couldn’t prevent the demise of Group B ahead of 1987. But it retired as the most successful car of its kind, winning 16 rounds of the World Rally Championship. It is also one of the most evocative and an example will be taking to the hill at Goodwood, driven by its owner Enda Garvey.

He said: “The model I’ll be driving is a second evolution car and it’s very light (around 900kg) with 650hp – so it’s an exciting drive. But there’s so much power you can pull yourself out of tricky situations as quickly as you get into them. The car’s agility and the quality of the engineering on it are its main assets I would say. Everything is very well thought out with amazing attention to detail; when PEUGEOT Sport does something, it clearly does it properly.”

– One-off PEUGEOT showcased diesel’s capabilities years ahead of its time
– World’s first ‘performance diesel’ is back in action at Goodwood Festival of Speed 2015 hillclimb
– Standard engine averaged 100mph in three-day 7,300-mile record marathon

Today’s widespread acceptance of diesel engines in passenger cars is at least partly due to a very special PEUGEOT. In the summer of 1965, a one-off 404 Diesel lifted 40 international speed and endurance records. It was an incredible achievement. However, the PEUGEOT engineers responsible probably didn’t realise quite how much influence their efforts would have on the outstanding reputation on mainstream motoring for years to come.

Employing diesel engines in performance cars is fairly common now but in 1965 PEUGEOT was the first manufacturer to implement this. The result was the 404 Diesel record car and 50 years ago to the month, it will be back in action at the Goodwood Festival of Speed over 26th – 28th June.

Fifty years on from its record-breaking exploits this PEUGEOT remains a stunning feat of engineering. Yet despite its heavily modified appearance, beneath that bright blue bodywork lies a mostly standard PEUGEOT Indenor XD88 diesel engine.

The 1948cc four cylinder diesel engine has a compression ratio of 21:1 to help maximise efficiency, with peak power is 84bhp at 4,500rpm. Naturally-aspirated (where modern-day cars all tend to have forced (turbo) charged induction and only a four-speed gearbox, drivers commented on how smooth the engine drives – contrary to the uncultured reputation diesel engines held at the time.

The 404 Diesel is based on a 404 Cabriolet with the original roof and windscreen removed and a purpose-built, aircraft-like bubble added to cover the driver. The result is a tightly curved screen and therefore reduced frontal area, while the rear window is recessed in between a pair of buttresses, all optimised elementary aerodynamics. The bumpers have been removed to help smooth wind flowing over and around the car while the only rear-view mirror is housed in the cockpit. Weight has been reduced inside by adapting components such as the steering column and the windscreen wiper motor.

The 404 Diesel established 22 records at the Montlhéry race track on the outskirts of Paris between June 11 and 14, 1965. Over those three days, the 404 Diesel was driven on the track for the entire time as five drivers conducted a succession of three-hour shifts.

During those 72 hours, the 404 Diesel covered a considerable 7,267.08 miles (11,627.329kms) at an average speed of 100.93mph (161.49kph). That was a new record for a Class E diesel car, as was 5,000 miles in 49 hours, 51 minutes and 30.14 seconds at an average of 100.87mph, (161.39kph) and 10,000km (6,250 miles) in 61 hours, 55 minutes and 4.08 seconds.

Other records the 404 Diesel broke included covering 101.20 miles (161.929km) in an hour, 1,000 miles covered in 9 hours 57 minutes and 9.22 seconds and 4,844.66 miles (7,751.457km) travelled in 48 hours at an average speed of 100.9mph (161.49kph).

However, that remarkable 72 hours wasn’t the end of this car’s exploits. A month later in July, fitted with an experimental 2,163cc engine, the PEUGEOT 404 lifted another 18 world records for speed and endurance in the Class D for compression ignition (diesel) engines. In perfect running order to this day, the 404 Diesel remains the sole example of a car that proved to a generation of drivers that diesel power had a future, beyond taxis, tractors and trucks, and in the process PEUGEOT became renowned for producing durable, capable and efficient compact diesel powered vehicles.


Time and again PEUGEOT offers the most efficient emissions control technology in the market.

The Particulate Filter (FAP) was launched as a world first by PEUGEOT on the 607 in 2000, to eliminate 99.9% of particulates whatever their size, both fine and ultra-fine.

Since 2007, the brand has applied the FAP widely, generalising its use across the range, well before the Euro5 standard imposed its application to all Diesel vehicles sold in Europe from January 2011. Since the end of 2013, the Brand has been using the new BlueHDi technology which provides a drastic reduction in the emissions of nitrous oxides. Uniquely associating SCR (Selective Catalytic Reduction) and a particulate filter with additive, it allows the NOx emissions from new generation Diesel engines to be reduced by up to 90%, CO2 emissions and fuel consumption to be optimised, while still eliminating 99.9% of particulates.

The BlueHDi offers two key advantages:
– SCR, allowing engine settings to be optimised for the best fuel consumption and specific performance, contrary to the emissions control solutions that operate at source and NOx traps, which adversely affect fuel consumption and CO2 emissions;
– the installation of the SCR upstream of the FAP with additive allows faster treatment of emissions from engine start-up.

The BlueHDi technology already comfortably meets the Euro 6 Diesel emissions standard and will be progressively introduced on all of the brand’s Diesel models and presents the best potential for meeting future emissions standards.

The Brand has been continuously innovative – with many notable firsts:
1810   Peugeot Brand was formed producing metal cutting / shaping implements – saws and chisels
1889   The steam-driven Serpollet-Peugeot automobile was the first and only one was produced
1890   The first internal-combustion Peugeot was a Type 2 powered by a Panhard-Daimler engine*
1896   Peugeot Automobiles business was established, and Peugeot engines then powered its vehicles
1898   Peugeot became the first manufacturer to fit (solid) rubber tyres to a (petrol-powered) car
1901   Type 36 was the first Peugeot to feature a bonnet, a new single-cylinder engine and a steering wheel. The Peugeot Bebé was shown at the Paris Motor Show and became a ‘style leader’
1907   Peugeot’s first 6-cylinder engine was shown at the Paris Salon
1912   The second Peugeot Bebé (baby / compact / small car – BP1) was designed by Ettore Bugatti
1913   Production of automobiles started at Sochaux (now the oldest car-producing site in the world)
1929   Peugeot introduced a numerical identity after its 201st design became known as the ‘201’ – which in 1931 was the first production car in the world to have independent front suspension
1934   Introduction of the world’s first retractable hardtop car with the 401 Éclipse
1935   Production of the 202, 302 and 402 all featured the Airflow-inspired aerodynamic style
1938   402 was the first aerodynamic Peugeot car to be mass produced, called the ‘Sochaux Rocket’
1959   Peugeot launched the 403 Diesel – the first mass-produced Diesel car in the world
1967   204 was the first front-wheel drive car with diesel power and the smallest diesel engine in the world
1969   Peugeot 504 was voted winner of the 1969 European Car of the Year (119 points awarded)
1972   104 was the smallest five-door car in the world when launched
1979   Peugeot 604 D Turbo was the first turbocharged diesel car to be sold in Europe
1984   The Peugeot 205 GTi was launched – the birth of a popular icon with ‘pocket-rocket’ performance
1988   Peugeot 405 was voted 1988 European Car of the Year (464 points awarded – the highest-ever score)
1999   Peugeot 607 was the first car to be fitted with a Diesel particulate filter as standard
2002   Peugeot 307 was voted winner of the 2002 European Car of the Year (286 points awarded)
2003   The 206 was the first diesel supermini to be equipped with a particulate filter
2004   Peugeot 1007 was the first passenger car to feature sliding doors on a two door car
2010   Peugeot Brand enters its third centenary and signifies it with new lion Brand badging
2010   Peugeot 3008 Crossover HYbrid4 was the world’s first production diesel-electric hybrid vehicle
2014   Peugeot 308 voted winner of the 2014 ‘Car of the Year’ (with 307 points awarded)

In competition, finishing first is always the primary objective:
1894   Albert Lemaître driving a Peugeot 3hp Type 5 won the very first recorded motor sport competition – the Paris to Rouen race. Five Peugeot cars were entered with all five finishing.
1895   Édouard and André Michelin first used pneumatic tyres in competition (before solids were used on public vehicles) on a Peugeot car for the Paris-Bordeaux-Paris race
1899   Lemaître won the Nice-Castellane-Nice Rally in a Peugeot 20hp racer
1912   Georges Boillot driving a Peugeot with the first four-valve per cylinder engine (with Double OverHead Camshaft – DOHC 4-cylinder 7.6-litre) won the French Grand Prix and was the first to repeat success winning again in 1913
1913   Peugeot became the first non-American company to win the Indianapolis race, winning again in 1916 (Dario Resta) and in 1919 (Howdy Wilcox)
1922   Peugeot won the Coppa Florios race and again in 1925
1923   First in the Touring Car Grand Prix, repeated in 1925 and in 1926 won the Spa 24 hour race
1963   The Peugeot 404 Sedan won the East African Safari and again in 1966 and 1967
1965   The 404 set 40 endurance class records for a Diesel powered car at the Monthléry race track
1975   The 504 Injection Sedan won the East African Safari and again in 1978
1981   Peugeot Sport was formed by then director, Jean Todt
1984   The 205 Turbo 16 (T16) Group B was the first mid-engined four-wheel drive car and took its first victory in Finland in the hands of Ari Vatanen
1985   Peugeot won the Manufacturer’s and Driver’s title (with Timo Salonen) in the World Rally Championship
1987   Peugeot then won the Dakar Rally with the 205 T16 and again in 1988, followed twice more (1989-1990 with the 405 T16)
1988   At the Pikes Peak Hill climb in Colorado Peugeot won twice (1988 & 1989) with the 405 T16
1992   905 won the Le Mans 24-hour race and in 1993 followed it with a perfect 1-2-3 finish
1994   Powered McLaren in Formula One, then Jordan GP in 1995-97 and Prost GP 1998-2000
2000   206 WRC won the Manufacturer’s (2000-2002) & Drivers title with Marcus Grönholm
2007   Peugeot won the Intercontinental Rally Challenge (IRC) three times (2007-2009) with the 207 S2000, for Peugeot UK in 2009 with Kris Meeke
2009   907 won the Le Mans 24-hour race, winning many other LMS races around the world
2013   Peugeot returned to Pikes Peak with Sébastien Loeb who conquered the hill climb in a time of just 8:13.878, beating the previous record by an astonishing 90 seconds

Peugeot anniversaries in 2015:
– 125 years of producing combustion-engine vehicles (since 1890) – with 65 million produced since
– 120 years making commercial vehicles (1895)
– 80 years for the 402
– 60 years for the 403
– 50 years for the 204
– 50 years since 40 endurance records were set by the 404 Diesel at Montlhéry
– 50 years for the J7 van
– 40 years for the 604
– 30 years for the 309
– 30 years since the 205 T16 won the World Rally Championship

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