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Dolgellau based event used to gather data on economy during the rally weekend.

This year’s North Wales Rally Services  – Rally North Wales will be used as a pilot event to gather information on the local economy during the weekend. Conducted by The Welsh Association of Motor Clubs, the study will be used to gain a valuable insight into the economic value a motor rally brings to the area during an event.

The Wolverhampton and South Staffordshire Car Club Organised event takes place in Dolgellau on Saturday 1st April and will see around 100 crews contest the event in the nearby forests.

The following is extracted from The Welsh Association of Motor Clubs press release regarding the survey.

“Rallying has taken place throughout the forests and lanes of Wales and beyond for many generations. Thankfully many villages, towns and cities recognise the many economic opportunities this brings as they welcome motorsport into their villages halls, hotels and businesses.

In recent years’ motorsport has looked to capture the information that is so important when it comes to selling our sport to the wider community. The importance of the ‘value’ of the motorsport ‘pound’ spent locally during events was brought to the attention of many following the successful Rally4Wales campaign in 2016.

Managing Director Jamie Edwards is well aware of the benefit rallying brings to local communities in Wales. “Rallying remains under the spotlight in Wales.  Therefore, it’s vital that everyone attending rallies in Wales contributes by feeding back what they bring to the economy.  It doesn’t matter if you are spectating on your local event and spending £20 on fuel to attend or you are a major rally team running three cars on a rally. Every penny makes a difference to the rural Welsh economy and the impact of motorsport in Wales was brought to the attention of everyone during the Rally4Wales campaign last year.  It’s no secret that the sport brings tourism revenue of around £15 Million per annum into Wales – but I urge everyone to play their part in helping showcase the financial and economic benefits that rallying brings to Wales. Whilst we cannot imagine a Wales without rallying, there are many businesses in Wales who would struggle without the added financial benefits a rally brings to the town.”

Liz Saville Roberts, Member of Parliament for Dwyfor Meirionydd also realises the benefit of rallying to a region. “Welsh forest rallying provides an important economic boost to many rural communities, such as the Dolgellau area in my constituency. When a rally takes place, businesses in the immediate area benefit from the influx of spectators, marshals and competitors who often spend a day or more in the area, spending their money locally.”

The survey can be completed online and a live form is available for use on any device.

If you are attending Rally North Wales and would like to complete the survey, simply visit:
http://rallydata.co.uk/914539

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