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Michelin Motorsport and Peugeot Sport UK/Ireland have joined forces to create the Michelin Peugeot Sport Cup which will run in the 2018 Junior Prestone MSA British Rally Championship for the 208 R2 and will offer a substantial total prize fund of £24,000 in 2018.

The Cup, which is open to any crew in the JBRC who competes on Michelin tyres and uses Total fluids supplied by Peugeot Sport UK/Ireland distributor Race & Rally, will be eligible to potentially pick up a cash incentive for their performance in the series.

If a 208 R2 crew win the Junior category they will receive an impressive £2,500 on each round with £1,000 awarded to second place Junior and £500 to third if they are piloting a 208 R2 on Michelin rubber.

The Junior BRC is one of the most hotly contested championships in Europe and is open to competitors under 26 years of age. Talented youngsters will tackle each of the six rounds of the series in R2 specification machinery with the 208 R2 taking second last season in the hands of Irishman William Creighton.

At the time of writing, seven Peugeot Sport UK/Ireland 208 R2 crews had signalled their intention to contest this year’s Junior BRC. To support the contenders in the championship, distributors Race and Rally will provide on-event back up for crews competing in the French manufacturer’s cars.

The substantial prize fund from Michelin is also complimented by end of season prizes for the highest and second highest place 208 R2 crew.

The highest placed Peugeot crew will receive a visit for a driver and co-driver to the Porsche Experience Centre in Silverstone for a Driver Evaluation and on-circuit driving day with the runners up bagging a trip to Clermont, France for a tour of the Michelin Global HQ of the Motorsport Facility.

Raymond Moore, Head of Peugeot Sport UK/Ireland is delighted with the partnership with Michelin and the incentives on offer to the Junior BRC 208 R2 crews.

“The Junior BRC is always one of the closest fought categories in rallying and Peugeot 208 R2 has proved its worth for several years as one of the leading marquees in the series” says Moore.

“With so many crews using the 208 R2 in this year’s series, we are overjoyed to partner with Michelin to be able to offer an additional incentive to Peugeot crews, enabling them to have the chance to win a substantial prize fund towards their season’s rallying. Michelin has been the choice of many champions over the years and the 208 has been developed with the brand in mind. The Cup will further enhance an already strong Junior entry and we look forward to seeing how contenders fare on the opening round in March at the NCS Border Counties Rally.”

To qualify for the prizes on offer, contenders have to use Michelin tyres at all times on each round of the Prestone MSA British Rally Championship and Total fluids from Race & Rally.

For more information on the Michelin Peugeot Sport Cup, contact Raymond Moore on or call 028 9521 3335

Image courtesy of Jakob Ebrey Photography

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